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Baby CEO has died at the age of just 20.
The rapper, who was from Memphis, Tennessee, had tragically just started a family with the birth of his son.
The cause of his death has not yet been made clear.
His death comes three years after the passing of rapper Fredo Santana, who he was known to be a protege of.
Baby CEO was signed with Santana when he started working with Savage Squad Records.
Baby CEO, whose real name was Jonathan Brown, began to trend on Twitter on Wednesday as his brother Big CEO confirmed the news of his death.
Baby CEO has died at the age of just 20
Baby CEO and his newborn son
Big Ceo tweeted: "My Lil Brother Baby Ceo Has Passed Away.
"Please Pray For Our Family!! Why God."
Back in November last year he had excitedly tweeted about the birth of his son and shared pictures from what appeared to be his partner's baby shower.
The rapper at what appears to be his partner's baby shower
He wrote: "THE BEST IS YET TO COME. Watch your trap. WATCH YOUR B***H."
"MY YOUNG N***A GONE BE LIT," he added.
After his death his brother posted a picture of him with his newborn son.
Baby Ceo when he was younger
"Yo Son Was Just Born," the picture was captioned alongside a heartbroken emoji.
In the adorable snap he slept on the sofa while his baby boy snoozed peacefully on a blanket on his stomach.
"RIP Baby CEO" trended on Twitter as people began to share their condolences.
Fans posted tributes on social media
One tweeted: "You just had a baby lil brother. I promise we got yo son for life."
"Both gone too soon. RIP Fredo. RIP Baby Ceo," another posted.
A third wrote: "Condolences out to his family and friends rest up Baby CEO."